1. We strive to produce well-designed products, manufactured according to highest quality standards with affordable price tags, along our mission of:
"Bridging the gap between quality and price"
2. We consider the safety of our customers' a priority.
3. We cherish our customers' loyalty, which has been reflected in business relationships lasting decades. Our main customers today include second generation professionals who are the children of our clients.
Our passion for innovation is expressed in the rapidly increasing range of new and advanced products.
Our sale and after-sale service is the envy of our competitors. We take pride in our customers’ satisfaction and we list it as our priority.
To keep our promises, we have built a state-of-the-art warehousing facility with over 40,000 cubic meters. A network of well over 4000 satisfied retailers help us reach out to all our customers no matter where they are in Egypt and the region.
Because we always follow the high quality road in every thing we do, we can afford to grant our customers a lifetime guarantee with no questions asked.
Normally other companies’ guarantees cover the manufacturing defects and do not apply wherever there is misuse or mishaps; whilst, and for the first time, our lifetime guarantee proudly covers the following:
1. Misuse or miss-wiring by the customer or the installer.
2. Incapability to supply clients with any order of the same item at any given time.
3. Failing to produce a custom ordered color specified by our customer with no minimum quantity required.